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Grayn
SERVICES /
Brand Identity
Naming
Copyright
Social Media
Art Direction
OBJECTIVE /
Craft a brand identity for sustainable furniture that blends intentional design process with expert craftsmanship.
INDUSTRY /
Furniture
Interior Design
YEAR /
2023
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ABOUT /
GRAYN is handcrafted in their Bradford, Vermont workshop. Each piece is designed to be long-lasting and purposeful. They are a small, passionate team obsessed with furniture, how it’s made and the meaning of why they make it.
THEORY /
The wordmark is an iconic sans serif customized with a curved bracket detail to mimic the joined design feature of their pieces.
We are a multi-layered
collective of creatives
developing holistic solutions
for modern brands.
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COPY EXAMPLE /
The Join Collection uncovers the function of connection, harmonizing traditionally hidden joinery with intentional design. Explore the sophisticated pairing of disparate parts and contrasting materials with sustainable pieces that celebrate the strength of coming together.
COPY EXAMPLE/
What we make, we build to last. Our one-of-a-kind pieces are collectible modern heirlooms that are made for years to come.
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